Magazine Review: Frankie—September/ October 2010.

We’ve all heard the buzz surrounding frankie (here is but one link); she is the “it girl” of the 2010 magazine world. (Cleo would do well to take a page out of her book.)

frankie’s September/October issue is by no means the best I’ve ever read, but the usual frankie-esque features are there, including “What It’s Like to Work At…” (p. 36), with Etsy being this article’s drawcard, columnist Daniel Moore hilariously recounting his 1994 encounter with rapper Ice-T in an Adelaide Big W (p. 68), and frankie mainstays Benjamin Law and Marieke Hardy working their magic.

Elsewhere in the mag, Rowena Grant-Frost “counts down… [her] favourite filmic dorks, dweebs and weirdos” (p. 65), with a particular focus on everyone’s fave, Daria (“People call me a feminist whenever I express sentiments that differentiate me from a doormat or a prostitute”), and the Judd Apatow-produced Freaks & Geeks, which also makes an appearance in NYLON’s TV issue (review pending), while Law “rates frankie’s top five literary apocalypses” (p. 94), which is quirk personified!

In fashion, model-of-the-moment Samantha Harris rocks a jagged fringe (p. 72) and retro sailor-style swimwear beckons in “Togs Ahoy!” (p. 46).

A fairly lacklustre edition of Australia’s publishing darling, but she’s proved herself enough to have one off month (or bi-month). I just hope she returns to form for the November/December Christmas issue.