When Serena feels backed into a corner by Gossip Girl and has to defend herself by penning her own blog at the typically British-named Diana’s (played by Warney’s squeeze Liz Hurley) New York Spectator, Blair harangues her, saying, “I’ve always thought you were too good to blog.” Thanks Blair; great to know where we stand.

But Blair’s is not a unique viewpoint: traditional forms of information gathering and sharing view blogging as the black sheep of the family. Because seemingly anyone can run a blog (though not everyone can run a good blog), those who excel in their field are sometimes deemed not as worthy of acceptance and recognition as those in conventional or “old” media, who rose up the ranks the old fashioned way. We all know one bad blogger can give the rest of us a bad name.

It wasn’t just Serena and her overt blogging dilemma that was relevant to budding online wordsmiths. When Dan freaks out that his book, Inside, has dropped from number nine on the New York Times Bestseller list last week, to completely off the chart this week, and forgoes his book touring commitments, trust old Rufus gives him a pep talk:

“It just takes one person to connect with your art, who feels like you directly communicated with them, to start a groundswell. But you can’t connect with that person unless you show up.”

So, disheartened bloggers, if your blog’s not bringing in the hits yet, just you wait: provided the content’s good (and even if it’s not!), it’s only a matter of time before you start a groundswell of your own. Now I’ve just got to remember that myself…

Related: The Problem with Serena van der Woodsen.

Image via Home of the Nutty.